Online Marketing

August 10, 2014

How Search Works – SEO Expert & SEO Consultant Shajee Fareedi

As a SEO Expert, i understand How Search Works up to great extend and now i have decided to explain its basic processes which are also important for SEO Beginners to know because it is a very important part of SEO. If you are New to SEO and want to grow in the Search Market, It is must to know and understand How Search Works to become a SEO Specialist as I mentioned that it is a part of SEO. Well, now we are about to start learning “HOW SEARCH WORKS” HOW SEARCH WORKS As we use the words how Search Works, it simply means How Search Engine Works. There are about 3 Major Parts of the Search Process, which are : Crawling and Indexing Algorithm Fighting with Spam Each Step having many processes. WHAT IS CRAWLING AND INDEXING ? Crawling : Crawling is being performed by Crawler, which is a software which Google use to send over the web to discover most relevant information or Data to the Searches which are performed by users of Search Engine (Google.com) Basically the Crawling is the process which is used to help Googlebot to discover every new and updated web pages on the web to be added to the Google’s Database/Index. Google is using a huge set of machines/Computers to crawl trillion of pages on the web. Indexing Indexing is a part of Search. After the Crawler/ Google-bot collects the web pages when the crawling is in progress and it creates a file which is called an index. Crawler puts the important information and words/keywords and their locations in the index file. index much looks like the index of a book. It helps Search system up to great extend to provide searcher exact results of what he/she searched in the search box. SEARCH Search starts with the web. […]
August 3, 2014

Discover your Targeted Audience

As you have setup the website by pointing your Domain to your Hosting, i teach you in previous post ( Develop a New Website ),  its time to Create some content to put on your website which is important for for SEO ( Search Engine Optimization ) We will learn about it in later chapter. So, Before creating contents for your website, you must need to identify your website’s targeted audience OR people who may be take interest in product or services your website is about. This is important because These are the people who you want to visit your website or buy your services or product. For example, the audience searches on Search Engine for Digital Marketing Specialist, SEO Expert, SEO Guru in Pakistan OR SEO Specialist  and they found Shajeefareedi.com in the search results, the will visit for shajeefareedi.com because they are interested in learning Digital Marketing or SEO Basics or may be want to hire Shajee Fareedi – SEO in Pakistan to optimize their business website for generating more profit through Online Presence. Once you identify your audience,  you can develop some contents that are useful and not irrelevant to them. Always Remember one thing, the visitors only just visits your website to get that kind or information which they are trying to find on the web and  the Google’s Ranking system will only rank your website if the content is relevant to the keyword you are targeting to rank your website on. Understand Your Audience to Target A search for “SEO Specialist in Pakistan” shows variations and related terms that people have searched in the search box of any Search Engine like Google, Yahoo, Bing, Aol, Ask, Baidu etc to “SEO Specialist in Pakistan”. Understanding of related terms to your website’s content helps you to create […]
August 3, 2014

Develop a New Website

Deciding to setup a website? Want to make an online address of a business you own where your customers can find your on the web? Want to start a online Business for Extra income by selling some collectables or something on the internet? Check out this service! That’s Great ! This is what show that you become advanced and growing up with the world 😉 So, what are you waiting for? Don’t Know where to get start and what to do first? DON’T WORRY! I am going to teach you! (OR If you want me to Develop a Website for you, Contact Me ! ) First of all, if you are planning to start a online Business,you need to choose a domain name (YOUR WEBSITE NAME), and then register it through a domain name registrar like Godaddy, Name.com etc, and choose a website hosting service like Hostgator or GoDaddy ! Choose a Website Name (DOMAIN) The Website Name/ Domain name is your website’s name / address on the web/internet through which your customers will reach you directly so choose a good one that is: Descriptive: Think about the name of your Business/Website and the service, products or Information  your are about to your site. The Website name is one of the first and a kind of important things people notice to remember your site if they found anything interested on your site, so it should provide a good idea what your site’s about at a glance. Easy to remember: The Domain Name must be easy to remember, Keep it short and simple. If it’s long and hard to remember/complicated, it’ll be hard for people to remember. Select a Website Address / Domain Registrar and Hosting Provider. Many domain name registrars are offering domain names for public use. A hosting provider […]
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